The Near Media Webinar

Mockingbird has commissioned market researchers from Near Media to conduct an in-depth study of how consumers select Personal Injury lawyers in the ever-changing technical environment. This session, presented exclusively to clients of either Mockingbird or AttorneySync, combines take-aways from both in-depth, subjective consumer surveys and data driven behavioral analysis. This is an unprecedented opportunity to have direct Q&A with renowned local researcher, Greg Sterling and hear about:

• Exactly how consumers are impacted by reviews – how many are enough and how/if fake reviews impact lawyer selection.
• Details of the surprising impact played by Directories
• The relative importance of offline and online advertising channels in driving attorney selection.
• Understand differentiators amongst lawyers that resonate with consumers (and those that no one cares about).

Join Mockingbird clients (and a handful of select Prospects) for an exclusive look into this study. Full disclosure: this is a summary of series 1 and 2 of this ongoing study; it will end with a teaser for Series 3; so please don’t be shocked or surprised when that pitch comes.