All Blog Posts

contemporary designing
April 25, 2017

How to Find Your Link Building BFF

Bad links are bad, mmkay? Getting rid of spam and bad links to your site is a pain (we can help with that!), but avoiding…

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April 24, 2017

Counterpoint Guest Post: Social Media Done Well…..

Last week I wrote (another) anti-social media piece - Cute Kittens do NOT Generate Lawyer Business and received a disagreeing comment from Howard Iken.  Howard's comment…

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April 21, 2017

Mockingbird is Moving to Months

Here at Mockingbird, we like to do things the right way, and from our humble beginnings, we’ve always thought operating on a four-week basis gave…

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April 20, 2017

Google moving (some) organic results above the map?

This is the second time I've seen this and thought it noteworthy.  For a long time now, we've had ads, then Local, then organic (sadly…

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social media for attorneys
April 18, 2017

Cute Kittens do NOT Generate Lawyer Business

File this in the stupid social media column.  I thought we had all learned that the number of FaceBook friends, Twitter followers, Google plusses, Snapchat…

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calendar plan schedule
April 10, 2017

How to Write Website Copy for Diverse Practice Areas

For sole-practitioners and firms that handle a wide variety of case types, it can be challenging to win over visitors that expect a “specialist” rather…

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April 7, 2017

How to Share AdWords Access with an Agency

Once you’ve entered into a partnership with a digital marketing agency, whether you’ve signed agreements or agreed to an audit, you’re going to need to…

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apple search business
April 4, 2017

How Voice Search May Be Hurting Your Advertising

In the past six months, virtual assistants have become the newest must-have tech device.  Virtual assistants have been around for the past couple of years,…

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March 29, 2017

Get The Most From Your AdWords Search Terms: 2 [Simple] Tips

The number one reason I love Google AdWords (aside from us now being a Premier Partner) is that their advertising platform enables you to target…

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