Conrad Saam | May 2, 2022
All Blog Posts
Is Google Moving to Kill Retargeting?
This morning, Google announced an updated setting allowing users to turn off retargeting ads (which they euphemistically refer to as "reminder ads". "Reminder ads like…
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Why You Can’t (and Won’t) Win Google’s Local Pack
A great Local SEO study came out yesterday from Juris Digital going over a single case study for "car accident lawyers" in every zip code…
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How to Inadvertently Hide Your Content (And Gut Your Site) with Pop Ups
Got another call from a lawyer whose website, he thought, was underperforming. A quick review of the site shows why.... While the site is visually…
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Why You Shouldn’t Hire an HOURLY Marketing Consultant
Hourly based work seems like the right approach...especially when it comes to marketing services. You only pay when you need something and you pay a pre-determined,…
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Another Problem with the ROI Metric…
Yesterday I wrote about how using ROI is an almost impossible task for agencies (ROI - the Marketing Catchphrase Agencies Just Don't Get), despite the…
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“ROI” – The Marketing Catchphrase Agencies Don’t Get
At every single legal marketing conference I've ever been to, I hear agencies, thought leaders, gurus, ninjas, and experts teaching pitching from the podium returning to…
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Is the Avvo Rating Gone with the Sale?
Yesterday brought news of Avvo's sale, 12 years after the company was founded. The news sent me scurrying back to the old site where I…
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Avvo Sells….
I joined Avvo back in 2006, when it was just the flea of an idea. Today Avvo announced they've been sold to Internet Brands for…
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Questions your AdWords Agency Doesn’t Want you To Ask
Over the years, I've written a variety of posts to help law firms separate the SEO wheat from the chaff here here and here. It seems…
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