All Blog Posts

May 4, 2020

Avvo in SEO Traffic Free Fall

The legal directory, Avvo looks to be in complete SEO meltdown mode.  As the guy who architected Avvo's SEO ascendancy, I take no level of…

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April 29, 2020

Study: Google Ads Costs Increase by 42% during COVID Crisis

The massive shifts in consumer behavior combined with attorneys carefully extending their cash flow window has created a seismic shift in the economics of Google's…

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April 17, 2020

Never Advertise Without This

I've taken over hundreds of law firms' Google Ads accounts, and about 90% of those were set up incorrectly. This isn't my opinion on "the…

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April 10, 2020

Nofollow Links Can Be Useful Too

The state of links is ever-changing, with new rules and guidelines to follow it can be confusing. Google's John Muller was back recently challenging the…

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Man on computer
April 2, 2020

Law Firm Intake Software Overview

Update: Download our new Intake Management Software White Paper One of the most important aspects of managing your firm’s growth is understanding what’s driving new…

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March 31, 2020

5 Ways to Give Back During A Pandemic

COVID-19 is hurting some more than others. We've all heard that those with compromised immunes systems (asthma, diabetes, heart disease), and the elderly are more…

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Google Ads
March 31, 2020

Google to Provide $340 Million in Ad Credits to SMBs

Recently, Google announced that they will be providing $340 million in ad credits for small and medium-sized businesses that have been affected by the COVID-19…

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March 30, 2020

Important! (Temporarily) Stop Asking For Reviews!

Before the COVID-19 pandemic, I was in the middle of writing a post about the importance of turning your clients into zealots of your business…

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March 30, 2020

PR & Link Building During Crisis: What We Have Learned from COVID-19

COVID-19 has quickly become a global pandemic, with far-reaching consequences that are unprecedented in the modern era. Its rapid spread has left most of us…

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