The Unapologetically Outspoken Conrad Saam
Meet Conrad Saam: Legal Marketing's Straight Shooter
Conrad’s career began at Avvo – driving its growth with his SEO expertise, then became a writer for Search Engine Land. He’s recognized for sharing his knowledge at major legal marketing conferences like PILMMA and Lawyernomics.
Frustrated by deceptive marketing, Conrad founded Mockingbird to provide honest, results-driven legal marketing with transparent pricing, measurable outcomes, and flexible solutions to help clients grow efficiently.
Legal Marketing Mastery (With a Side of Podcasting)
A powerhouse in SEO and digital strategy, Conrad is the author of Own the Map and The FindLaw Jailbreak Guide. When he’s not shaking things up in the legal marketing industry, you’ll find him co-hosting the popular Lunch Hour Legal Marketing podcast – spilling the secrets of “Google magic” to small and mid-sized law firms, and working behind the scenes to shape the future of the industry with his role on ABA Practice Management committees.
Mockingbird: The Bold Spirit That Inspires Everything We Do
The name Mockingbird often sparks curiosity, and while we do tip our hat to Atticus Finch, the name is truly inspired by the bird itself. Mockingbirds are masters of multitasking—they’re smart, adaptable, and endlessly creative—qualities we aim to embody every day. The mockingbird’s boldness and tenacity perfectly reflect our determination to create meaningful impact. Like our namesake, we embrace versatility and agility, approaching every challenge with fresh energy and a dynamic perspective. Simply put, it’s the perfect mascot for our dynamic, unstoppable sprit.
Conrad Saam: Redefining What It Means to Lead
When Conrad isn't blazing trails in legal marketing or giving back to the community, he's adventuring in the great outdoors —always bringing his signature sense of humor along for the ride.
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Tune in to LHLM with Gyi Tsakalakis and Conrad Saam for expert tips to grow your legal practice and attract more clients. LHLM Podcast
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Curious about how Conrad juggles running a company and still finds time for Heliskiing? See how he makes it all happen! Conrad on LinkedIn
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Visit Conrad’s Facebook profile for insights, leadership moments, and (of course) a touch of wacky fun. Conrad on Facebook
Conrad is also the proud guardian of Zippy, the first (and only) chicken to receive the Lawyers of Distinction Top 10% Award—an honor given to lawyers who unknowingly pay $700 for a plaque and a questionable distinction.
Making Legal Marketing Less Boring (And Slightly More Dad-Jokey)
With marketing smarts honed at Avvo and a talent for turning lessons into laughs, Conrad is your go-to guy for SEO, PPC, and all those acronyms you secretly Google. Whether he’s serving up hard truths or cracking dad jokes, he somehow makes even the driest marketing topics entertaining.
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